Juhayna Food Industries participated in the ‘She Can’ Summit, one of the largest events in support of female entrepreneurs and owners of SMEs in Egypt and the Arab world. This year, the summit was held under the theme of ‘Celebrating Women in Technology’, addressing various topics aimed at enhancing women’s participation in tech-oriented fields.
During the summit, Juhayna announced its collaboration with RoboGarden Egypt to support the training of college graduates through the ‘Learn to Earn’ program. This collaboration aims to empower youth and enhance their digital skills, thereby, contributing to the development of a qualified workforce that meets the needs of the job market. Through the partnership, Juhayna will sponsor a group of students supporting them on their path to obtaining a programming certificate from the University of Calgary, which will enhance their freelancing opportunities and enable them to earn income in foreign currencies.
The summit held a discussion panel on the impact of educational initiatives, featuring Passant Fouad, External Communications Director at Juhayna Food Industries, and Engy El-Sabban, CEO of VictoryLink and Co-founder of RoboGarden Egypt. The session was moderated by Rania Ayman, CEO and Founder of Entreprenelle and She Can.
Fouad expressed her enthusiasm for the collaboration with RoboGarden, stating: “This collaboration represents an important step within our strategy to support youth and local communities by providing distinguished educational opportunities and enabling graduates to acquire the skills needed in today’s global job market, especially in programming and modern technologies.” Fouad further highlighted the importance of education in building a better future, emphasizing Juhayna’s role in necessary community initiatives, given that the unemployment rate in Egypt has reached 6.5%, according to a report by The Central Agency for Public Mobilization and Statistics.
El-Sabban explained, “The ‘Learn to Earn’ program aims to prepare youth for online freelancing, bridging the gap between the number of university graduates and job opportunities, increasing their income in foreign currency, and thereby boosting the Egyptian economy.” El-Sabban referenced a success story from RoboGarden India, whereby revenues of up to $1 Billion were achieved through freelancing opportunities. It is worth noting that 50-60% of programmers hold degrees in fields that are not tech-focused; hence, making this an inspiring model for Egyptian youth. El-Sabban concluded by stating, “We are proud to announce this partnership and encourage all Egyptian companies to embrace youth and provide support, enabling us to reach the largest number of trainees. Our goal is to train 1,000 graduates by the end of next year.”
It is worth noting that RoboGarden is a trusted platform for over 650,000 trainees in more than 16 countries, including Egypt, UAE, Qatar, Saudi Arabia, The United States, and Canada. The company operates in over 3,200 educational and commercial institutions.