Electrolux Food Foundation, an independent, non-profit organization founded and funded by Electrolux Group, organized an interactive workshop named “Food Heroes” “at Zoser Princes School Tagamoa.
The workshop, attended by more than 100 students, underscores the Group’s global and local commitment to advancing sustainable development and supporting the Egyptian government’s efforts to build responsible environmental and nutritional awareness.
Also, it aims to raise awareness of sustainable food systems and encourage healthy, responsible practices among children. Through an engaging and interactive educational experience, students were introduced to the journey of food from farm to table, the benefits of plant-based nutrition, and methods to reduce food waste, to positively influence their daily behaviors and future lifestyles.
The workshop was facilitated by a team of volunteers from Electrolux Group Egypt, sharing their expertise with the students simply and innovatively. This contribution stems from Electrolux Group’s belief in the importance of direct community engagement and its lasting impact on shaping the awareness of future generations.
Maissam Hannawi, Managing Director of Electrolux Group Egypt, stated: “At Electrolux Group, we believe that real change begins with awareness. Therefore, we view investing in educating children about the principles of sustainable food as a pivotal step toward a more balanced and healthier future. For us, sustainability is not simply an environmental concept, but a humanitarian and social commitment that we strive to embed across our business operations and community initiatives.”
Hannawi added: “Through the ‘Food Heroes’ initiative, we contribute to supporting the goals of Egypt’s Vision 2030, which places strong emphasis on sustainability, as well as environmental and nutritional awareness. We are working to build a generation that is conscious of climate and food challenges and capable of making responsible decisions for themselves, their communities, and the world.”
It’s worth mentioning that the “Food Heroes” initiative is part of a global program launched by Electrolux Food Foundation in the countries where the Group operates. The program aims to broaden education on sustainable food and encourage communities to adopt more responsible consumption and production patterns, in line with the UN Sustainable Development Goals (SDGs).
